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What ad formats or packages are offered in each YouTube buying option?
in Data Science by Diamond (62,244 points)
recategorized by | 27 views

1 Answer

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To help maximize your ad revenue, you can enable some or all ad formats on your channel. Compare each ad format to see where they appear and how they look. 

The formats are:

Display ads


Size: Specs: 300x250 or 300x60

  • Appear to the right of your video and above the video suggestions list.
  • Served on desktop and laptop computers.

Overlay ads


Specs: 468x60 or 728x90 image ads or text

  • Appear on the lower 20% portion of your video.
  • Served on desktop and laptop computers.

Skippable video ads


Specs: Full screen in video player

  • Inserted before, during, or after your video--ads are up to 3 minutes in length, but are skippable after 5 seconds.
  • Served on desktop and laptop computers, mobile devices, TV, and game consoles.

Non-skippable video ads


Specs: Full screen in video player

  • Inserted before, during, or after your video--ads are up to 20 seconds in length.
  • Served on desktop and laptop computers and mobile devices.

Bumper ads


Specs: Full screen in video player

  • Inserted before your video—ads are up to 6 seconds in length.
  • Served on desktop and laptop computers and mobile devices.

Sponsored cards


Specs: Card sizes vary

  • Teaser for card appears for a few seconds. Viewers can also click the icon in the top right corner of your video to browse the cards.
  • Served on desktop and laptop computers and mobile devices.
by Diamond (62,244 points)

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